Monday, 9 September 2013

Why I chose AS Media?

My name is Shahabaz Khan, and my reasons for choosing to study AS Media came from first taking the subject at GCSE level. There are specific areas that have prompted my continued interests in a range of Media forms, and opened my eyes to different perspectives on how the Media works. Through the close analysis and investigation into specific Media industries, from the UK to America, I have been introduced to new and unknown Media texts, but also I have learnt to apply the specific key words and language to describe what I see. I am primarily interested in the particular branding strategies that are used to win over the audience's attention and how different genders view, and are attracted to, television and magazine adverts and recent film franchises. I am also intrigued as to how the arrival of the Internet has affected target audiences, as well as the way consumers engage with different types of Media. This includes how Social Media, such as Tumblr, Twitter, Facebook and Instagram can be used as a form of advertising to reach the intended audience groups. Many of these topics require independent research to be able to write an essay or exam, and I enjoy gaining the knowledge of anything relating to gender stereotypes, ideologies, mise-en-scene, the business of Media distribution and the audience and reception of multimedia forms.

Thankfully I received good grades during my GCSEs to get into AS Media all thanks to my teacher. She put her time in to help me and my class achieve the highest grades we could accomplish, and I had fun learning specific kind of Media
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